Name
A - Sunrise Session by SAS "Demystifying Generative AI: The Good, the Bad, and the Practical"
Description

Generative Artificial Intelligence (GAI) technologies like ChatGPT are exploding in use across the health care space. Providers, payers, and government organizations are rushing to determine how to implement GAI to substantially reduce human time spent on tasks such as document generation, claim system billing, and beneficiary communications. While GAI holds great promise to be transformative for healthcare, the downside is this new technology is also being wielded by fraudsters: from generating fake medical records and diagnostic images in mere seconds to enhanced schemes to steal or fabricate patient identities. Those responsible for payment integrity and stopping fraud, waste, and abuse will need to quickly evolve strategies to keep up. Join us as we discuss these threats and practical methods to detect potential AI generated content.

Moderator: Marlene Ivay

Speakers
Tom Wriggins - SAS Institute
Jason DiNovi - SAS Institute
Date & Time
Thursday, June 13, 2024, 8:00 AM - 9:00 AM