Ladelle Baar, CPA, CA, is a Chartered Professional Accountant with over 20 years of experience in the insurance industry. She holds undergraduate degrees from the University of Ottawa (Magna Cum Laude), University of Western Ontario, and several other accreditations and qualifications. Ladelle is known and respected for her dedication, passion, and outside the box thinking. Her team goes above and beyond seeking out dynamic solutions through innovation helping to modernize and redefine norms within the insurance industry. She demonstrates a commitment to education and mentorship for a variety of audiences, inspiring and fostering the transfer and sharing of technical knowledge to the next generation while ensuring future sustainability. She oversees the Canadian income tax implications for policyholders and clients of insurance and wealth products sold by the Canadian division. Focusing on being a trusted advisor, supporting, product development, key business initiatives, tax policy, and proposed changes at the industry level. Representing Canada Life, Ladelle is a member and active contributor to numerous industry tax focused working groups and committees. In addition, she holds several governance roles on various professional development and community organizations.